LinkedIn Agency

Your prospects search you on LinkedIn before calling

We operate LinkedIn pages for B2B companies in Belgium. Editorial content, LinkedIn Ads, employee advocacy and reporting. Offices in Brussels and Antwerp.

LinkedIn

The network where your decision-makers evaluate their service providers

Over one billion members worldwide. In Belgium, LinkedIn is where decision-makers spend time. They search for service providers, follow sector news, recruit and train.

Publishing on LinkedIn isn't enough. The algorithm rewards regularity, relevance and engagement. Generic content generates neither reach nor leads. Content that delivers value to your target does. We operate 10+ LinkedIn accounts continuously from Brussels and Antwerp.

Publishing once a month on LinkedIn builds nothing

The algorithm rewards regularity and relevance. Not good intentions.

Many companies publish on LinkedIn irregularly, without clear strategy. Little engagement, little reach, and the feeling that LinkedIn doesn't work. In reality, the platform rewards regularity, good formats and understanding of the algorithm.

We know which formats generate engagement on LinkedIn: structured text posts, carousels, short videos. We know how often to publish and how to structure content so it's read to the end. Beyond organic, we deploy LinkedIn Ads campaigns to amplify your best content and generate qualified leads.

One cycle, five levers

Each lever is designed for LinkedIn codes and algorithm

We operate your LinkedIn page end-to-end. Each stage has a concrete objective: generate B2B visibility, leads and applications.

1

Custom LinkedIn Strategy

We define your LinkedIn objectives (lead generation, employer branding, thought leadership), identify your B2B targets and establish editorial positioning aligned with platform standards.

2

Editorial Calendar and Content Creation

Each month, we produce a complete editorial calendar: themes, formats (text posts, carousels, videos, articles), copywriting and visuals. Content is designed to drive professional engagement and position your company as an authority in your sector.

3

Publishing and Amplification

We schedule your posts during peak audience times and amplify strategic content via LinkedIn Ads. Targeting by job function, industry and company size ensures you reach the decision-makers you're after.

4

Conversation Management

On LinkedIn, comments and private messages are commercial opportunities. We manage interactions on your page: responding to comments, tracking messages, animating discussions. The goal: convert engagement into qualified conversations.

5

Reporting and Optimisation

Each month, we analyse your LinkedIn page performance: reach, engagement, clicks, lead generation. This data informs editorial decisions for the following month. No vanity metrics—we measure what matters for your business.

Previous
Next

Nos réalisations

Ce qu'on construit avec nos clients

Socialsky

10 recruits in 15 days thanks to organic Employer Branding.

Grenke

A multi-channel B2B strategy that converted decision-makers into qualified leads.

Arbony

A website and a SEA strategy that convert in the niche market of premium flooring.

Questions fréquentes

B2B editorial strategy, monthly calendar, content creation (text posts, carousels, videos), publishing, conversation management, LinkedIn Ads, employee advocacy and monthly reporting. Everything is operated continuously via Social OS™.

Yes. LinkedIn Ads targeting by job title, industry and company size lets you reach the decision-makers you’re after. Combined with editorial content that demonstrates your expertise, it’s one of the most effective B2B lead generation channels. Grenke: 9.66% engagement and 5.26% conversion rate.

Organic LinkedIn works for awareness and engagement. Ads target decision-makers by job title and company, driving leads. Most B2B strategies need both: organic builds credibility, ads drive qualified leads.

Employee advocacy means activating your employees’ personal profiles as brand ambassadors. We optimise their profiles, provide ready-to-share content and define guidelines. Personal profiles generate more reach than company pages on LinkedIn.

LinkedIn is faster to activate and reaches your B2B audience directly in their feed. A blog is useful for long-term SEO. The two are complementary: blog articles can be repurposed as LinkedIn content, and vice versa. We help you decide based on your resources.

Thought leadership articles, case studies, industry insights, company news, employee spotlights, and educational content. LinkedIn favours long-form writing and industry commentary. We position you as experts.

LinkedIn engagement is measured by comments, shares, and click-through. Long-form posts (500+ words) generate deeper engagement than quick updates. We write for LinkedIn's professional audience and their time to read.