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All the latest to master the feed

Pieterjan Van Wyngene on stage at Gondola Foodservice, in front of a screen showing the socialsky Social OS

Why every food brand needs to think social-first

October 8, 2026

Pieterjan Van Wyngene

A socialsky team member facing the camera, with a microphone and a laptop, and the title “Social media in 2027”

How to blow up on social media in 2027

September 30, 2026

Maxime Gus

Giusi from the socialsky team facing the camera behind a microphone and a laptop, with the title “Comment décliner une vidéo en 10 créatives”

How to turn one promotional offer into ten different videos

September 29, 2026

Maxime Gus

Giusi from the socialsky team facing the camera behind a microphone and a laptop, with the title “Comment créer une vidéo qui convertit”

UGC for Black Friday: why it converts better than a classic ad

September 28, 2026

Maxime Gus

Giusi from the socialsky team facing the camera behind a microphone and a laptop, with the title “Checklist Black Friday”

Checklist: is your brand ready for Black Friday

September 27, 2026

Maxime Gus

Giusi from the socialsky team facing the camera behind a microphone and a laptop, with the title “Calendrier Black Friday”

After Black Friday: what to do with your videos in December and January

September 24, 2026

Maxime Gus

Giusi from the socialsky team facing the camera behind a microphone and a laptop, with the title “Vidéo unboxing, le format qui convertit”

Gift guides on video: the most profitable format of the year end

September 23, 2026

Maxime Gus

TikTok: how to actually break through

September 23, 2026

Maxime Gus

How to create a YouTube channel the right way

September 23, 2026

Maxime Gus

When to post on TikTok?

September 15, 2026

Maxime Gus

TikTok Live: how to run your first stream

September 10, 2026

Maxime Gus

Why creators sit at the heart of every social-first strategy

August 24, 2026

Pieterjan Van Wyngene

Nous passons d'une ère de Search Commerce à une ère de Discovery Commerce

July 6, 2026

TikTok Shop launches in Belgium: what it means for brands and sellers

June 23, 2026

Quel budget prévoir pour une campagne UGC en 2026 ? Benchmarks et exemples concrets

June 19, 2026

Micro-influencers vs macro-influencers: which one to choose for your campaign?

June 17, 2026

The guide to briefing a UGC creator (structure, script and template)

June 9, 2026

How to measure the ROI of your UGC campaigns: KPIs, attribution and reporting

June 4, 2026

How to choose the right influencer for your campaigns?

June 3, 2026

How TikTok Saves Physical Retail in 2026 (The Drive-to-Store Revolution)

March 25, 2026

UGC Strategy: Why 90% of Brands Fail (And the Rule of Letting Go)

March 12, 2026

Meta Ads 2026: Targeting is Dead, AI Takes Over

March 5, 2026

All Instagram formats in 2026: dimensions, specs and best practices

March 2, 2026

Mélanie Beninati

Brand Launch on TikTok: What You Need to Do to Really Break Through (The Basic-Fit Case)

February 26, 2026

Reading is good. Operating is better.

You have the ideas, we have the system. Tell us where your brand stands, we'll show you how SOCIAL OS™ transforms theory into concrete results.